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Best Tips For Small Business New Product Development

Joe Donoghue, San Diego Prototyping, Patents & Prototypes, Live Web Show, Product Development, Engineering Services, Manufacturing, Entrepreneurial Product DevelopmentIf it’s time for your business / startup to take on the challenge of new product development, take a moment to review these few tips that the Leardon team has compiled. These tips lean mainly towards new product development for small to medium sized businesses where several unique pitfalls are more likely be encountered.

#1 Dedicate a point of contact

With any product development, there are a lot areas of potential failures. Product development requires strong communication. Choosing a team member on your side to dedicate as the point of contact for all suppliers and vendors will greatly cut down on confusion especially when it comes to communicating with overseas suppliers and vendors.

#2 Constant communication of expectations

It’s important that expectations regarding product specifications and delivery dates be clearly communicated and documented with revision changes notes to avoid confusion.

#3 Be excited but do not drink the Kool-aid

Unlike being a sole proprietor striving to get a product to market, you have a team to support features and ideas. This is good and bad – Good in that you get multiple perspectives, bad that your team is too close to the project and too invested which can lead to skewed perspective of the market value. Be sure to get the feedback of people outside of your organization to see their response since they are not emotionally connected to all of the hard work.

#4 Focus

A creative and passionate group of people working together to bring a product to market may get caught up in the innovation and details of that product which leads to problems such as feature creep. Document a clear plan that reflects some sort of focus with an end goal to avoid losing sight of the key problem the product has been built to resolve.

#5 Be Resourceful

Enterprise level development software licenses ( such as SolidWorks ) can be a huge blow to any budget, check around online for open source variants or outsource the parts of the product development that are cost prohibitive internally.

Need more information on helping your small business or startup develop a product? We can help, contact us today!

 

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EcoLeeser introduces the RokLees rockfish release product

Inventing Profit, a reality-based web series that shows the steps inventors with the entrepreneurial spirit take to get their product to market, announces the premiere of EcoLeeser on August 11, 2011 from 5:30pm – 7:30pm at the Agua Hedionda Discovery Center in Carlsbad, CA.  This show stars Randy Hupp from San Diego startup company EcoLeeser, maker of the RokLees rockfish descending device.The RokLees is a rockfish descending device that assists fishermen in the safe release and recompression of fish suffering from barotrauma.

 

Rockfish (Sebastes) and other species of fish have an internal buoyancy bladder that allows fish to adjust their depth. When fish are caught, they are rapidly brought to the surface and do not have adequate time to equalize their bladders. This rapid air bladder expansion, which can cause death, is known as barotrauma and creates external symptoms such as bulging eyes and pushed out esophagus. When the fish are released using the RokLees, the chances of survival are increased when otherwise they would float away on the surface and eventually die.   This inexpensive, conservation-minded, and easy to use product will help preserve and increase the stock of fish for future generations to enjoy.
 

Inventing Profit is a collaboration between Leardon Solutions, Intercontinental IP, Ecosse Business Group, Syndicating Your Content, and North County Legal and is directed and produced by Pixelscope Productions. EcoLeeser was assisted in its creation by Inventing Profit who provided legal, prototype development, business advice, and manufacturing services. The premiere show is scheduled for August 11, 2011 between 5:30pm – 7:30pm at the Agua Hedionda Discovery Center in Carlsbad, CA. Please come and listen to Randy talk about how he commercialized his first invention and watch the premiere of Inventing Profit with EcoLeeser. Please hit the REGISTER button below to reserve a free ticket for the premiere.

 

Register for Inventing Profit with EcoLeeser in Carlsbad, CA  on Eventbrite

 

SCHEDULE:
5:30pm – 6:30pm: Networking hour. Food provided by Inventing Profit.
6:30pm – 7:30pm: Premier showing of Inventing Profit with EcoLeeser

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